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Websites & shops: guides & answers

Costs, process, technology and quality of modern websites and online shops – explained honestly for small and mid-sized businesses.

Related service: Web design & development

16 articles · 7 topics

01 / ARTICLES

All articles: Websites & shops

16 articles

A tidy desk with a laptop, calendar and invoice icons floating above it as glass tiles in a dark blue mood

Websites & shops

Website, booking and invoices in one monthly package: is it worth it for the self-employed?

Separate tools or a monthly package? What Start, Pro and Complete include from €3.30 a day, what going it alone costs and when the package is not worth it.

30 Sept 20265 min read

A carpenter's workbench with a tablet showing a tidy one-page website, in warm workshop light with a blue screen glow

Websites & shops

Website for tradespeople: what really has to be on it

Website for tradespeople: the six building blocks that belong on your site, from work photos to click-to-call and reviews. One page is often enough.

30 Sept 20265 min read

Blue planet in dark space, next to stylised, highly legible lines of text symbolising a website

Websites & shops

Does your website have to be accessible? The BFSG explained

Accessible website law: since 28 June 2025 the German BFSG covers many online shops and services. Who is affected, what WCAG 2.1 AA means, what to check.

30 Sept 20264 min read

Three floating storefronts of different sizes on a dark cosmic backdrop, a small shopping cart icon in front, in blue and white

Websites & shops

Shopify, WooCommerce or a custom shop: which is right for you?

Shopify, WooCommerce or a custom shop? The three routes compared by catalogue size, team, integrations and running costs with a decision guide.

30 Sept 20265 min read

A blue planet in dark space, with stylised tools and a shield floating above its surface

Websites & shops

What does website maintenance include, and what does it cost?

Website maintenance cost in 2026: what a plan from €99 a month covers, updates, backups, security, changes, and when doing it yourself is enough.

30 Sept 20264 min read

Websites & shops

What are web hosting and a domain? A simple guide

Domain vs web hosting explained simply: DNS, SSL and email, managed vs shared hosting and what WebDrift takes care of for you.

29 Sept 20264 min read

Websites & shops

What is mobile-first design? How to build your website from the smartphone up

Mobile-first design means you start your website on the small phone screen and work up, faster, thumb-friendly and good for Google.

27 Sept 20265 min read

Laptop showing a modern website, surrounded by floating price tags

Websites & shops

What does a professional website cost in 2026? Honest prices for SMEs

Website costs in 2026: from €1,290 for a small site to €100,000 for complex projects and over €1 million for major platforms, with clear examples.

27 Sept 20267 min read

Three architectural blocks representing three website technologies

Websites & shops

WordPress vs. headless CMS vs. Next.js, which website is right for your business?

WordPress, HTML + CMS, a headless CMS with Next.js or Shopify? An honest comparison of editing, security, speed and cost with a decision checklist.

27 Sept 20267 min read

Websites & shops

What is a headless CMS? A plain-English explanation

Headless CMS explained simply: your content lives separately from the design. We cover the benefits, the trade-offs and when it is actually worth it.

21 Sept 20264 min read

Websites & shops

What Is a Landing Page? A Beginner's Guide

A landing page has exactly one goal. How it differs from a website, what a converting page is built from, and when a single page is enough, explained simply.

20 Sept 20264 min read

Three glowing speedometer gauges over a fast-loading website

Websites & shops

What are Core Web Vitals? LCP, INP and CLS explained simply

Core Web Vitals explained simply: what LCP, INP and CLS measure, why speed matters for users and Google, plus typical causes of slow sites and quick wins.

18 Sept 20265 min read

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