WebDrift

LOADING DIGITAL SYSTEMS

DIGITAL MARKETING · WORLDWIDE

Marketing you can actually measure.

Google and Meta ads, social media, content, email and clean tracking, as one growth system instead of scattered one-off tactics. Started in Dresden, working for businesses across Germany, Europe and beyond.

CHANNELS
Ads · Social · Content · Email
REPORTING
Live dashboard + monthly call
BASE
Dresden · clients worldwide

LIVE · GROWTH CONSOLE

Five channels. One number that counts.

Every channel pushes in the same direction: qualified enquiries and revenue. This is what your dashboard looks like, just with your real data.

01 / THE PROBLEM

Visibility decides, but only when everything works together.

Ads here, posts there, a newsletter some day without the channels knowing about each other. We build the opposite: a system in which every channel has a clear job.

Maximum visibility

Be found where your customers search and scroll, Google, Maps, Instagram, TikTok, LinkedIn.

Build trust

A consistent, professional presence on every channel that turns interest into an enquiry.

Increase revenue

Turn visitors into customers with landing pages, tests and follow-up sequences that convert.

02 / THE CHANNELS

Four growth engines. One foundation.

Every channel does one job in the funnel, using the tools your customers already use.

BUILD THE BRAND

Social Media & Content

Posts, reels and graphics that show expertise and build a community.

  • Editorial calendar & management
  • Short-form video, carousels & graphics
  • Community management
  • Instagram
  • Facebook
  • TikTok
  • LinkedIn
  • YouTube
  • Pinterest
  • Threads
CAPTURE DEMAND

Google Ads & Paid Social

Paid reach exactly where purchase intent appears, steered every day.

  • Search, Performance Max & YouTube
  • Meta, TikTok & LinkedIn campaigns
  • Remarketing & lookalikes
  • Google Ads
  • Google
  • Meta
  • Facebook
  • Instagram
  • TikTok
  • LinkedIn
  • YouTube
GET FOUND LOCALLY

Local SEO & Business Profile

Top of Google Maps with a well-kept business profile and real reviews.

  • Google Business Profile
  • Review management
  • Local landing pages
SEO & AI Visibility in detail
  • Google
  • Google Business Profile
  • Google Maps
  • Google Search Console
  • Google Gemini
  • Perplexity
INBOX5
RETAIN CUSTOMERS

Email & Direct Marketing

Newsletters and automated sequences that turn buyers into regulars.

  • Welcome & nurturing sequences
  • On-brand newsletter templates
  • Segmentation & automations
  • MailChimp
  • Brevo
  • Klaviyo
  • HubSpot
  • Gmail
  • WhatsApp
THE FOUNDATION

Tracking, analytics & conversion optimisation

GDPR-compliant tracking with consent management, conversion goals that reflect your business, and ongoing landing-page tests, so we and you know which euro actually works.

  • Google Analytics
  • Google Tag Manager
  • Looker
  • Google Search Console
  • Meta
  • Hotjar

03 / THE FUNNEL

What we do at every stage of the buying decision.

The stages advance on their own or pick one yourself.

STAGE 01 / 05 · AWARENESS

Do people know you exist?

People have a problem, but your business isn't on their radar yet. This stage is about reach with the right audiences, not with everyone.

WHAT WE DO

  • Keyword and audience research
  • Reach campaigns on Meta, TikTok & YouTube
  • Social content with a clear signature
  • Local presence in Google Maps

CHANNELS

META ADSTIKTOKSOCIALLOCAL SEO

HOW WE MEASURE IT

  • Impressions
  • Reach
  • Cost per 1,000 views

04 / PRICING

One plan. Tailored to your mix.

No two businesses need the same thing. A café lives on Instagram, a B2B firm on LinkedIn and Google, a shop on ads and email. So we put the mix together for you and the price follows the scope.

Custom / single channel

Just what you need right now or a one-off campaign.

On request

  • Ads only, Google, Meta or TikTok
  • Social media & content only
  • Email templates & newsletter setup
  • Content production: photos, videos, graphics
  • One-off campaign for a launch, opening or event
Request a quote
WHY 90 DAYS

Good marketing needs a run-up.

Ad algorithms first have to learn your audience. That's why we plan at least 90 days, one-off campaigns are still possible.

  1. DAY 1 to 30Learn

    Setup, tracking, first campaigns. The algorithms learn who buys from you.

  2. DAY 31 to 60First results

    The data shows what works. Weak ads go, new creatives come in.

  3. DAY 61 to 90Scale

    Budget moves to the winners, cost per enquiry drops and stabilises.

EXAMPLE MIX

Every business needs a different mix.

Café / local shop
B2B service firm
Online shop

Final prices, no VAT charged under § 19 UStG. You pay the ad budget directly to Google, Meta & co.: ad accounts are owned by your company. SEO & AI visibility has its own page. Go to SEO & AI Visibility

05 / TRANSPARENCY

See what your budget achieves. Anytime.

No black box, no vanity metrics. This is how our reporting works:

  1. 01Live dashboard

    Your own login to a Looker Studio dashboard, updated daily: spend, enquiries and revenue from every channel on one page.

  2. 02KPIs that matter

    Up front we agree on 3 to 5 metrics, such as cost per lead, ROAS, enquiries or new customers. That's what we're measured on.

  3. 03Monthly call

    30 minutes a month: what worked, what didn't, what we test next, plus a short written report with recommendations.

  4. 04Clean attribution

    GA4, UTM links, Consent Mode and conversion APIs show which channel brought which enquiry, all the way into your CRM if you like.

  • Ad accounts & data belong to you
  • GDPR-compliant tracking

06 / THE PROCESS

From audit to a scalable campaign.

Four steps that build on each other: every stage lifts the next.

  1. 01WEEK 1 to 2

    Audit & strategy

    Market, competitors, audience and your website under the microscope. Outcome: a roadmap with clear goals and KPIs.

  2. 02WEEK 2 to 3

    Setup & tracking

    Tracking and consent set up, ad accounts configured, landing pages and creatives prepared.

  3. 03WEEK 3 to 4

    Launch & content

    Ads, posts and emails go live. Everything aligned, everything measurable.

  4. 04ONGOING

    Optimise & scale

    A/B tests and budget shifts: what works gets more, what doesn't gets cut.

CLIENT VOICES

Marketing you can measure.

Campaigns, content and email — judged by enquiries and revenue, not likes.

  • 4.6×ROAS after 90 days
    “For the first time we know exactly which campaign brings which enquiry. Budget only goes where it works.”
    Managing directorPool builder · Bavaria
  • +57%online bookings
    “Our social posts finally look like us — and bring bookings instead of just reach.”
    OwnerBeauty salon · Dresden
  • −38%cost per lead
    “The monthly report is short, clear and honest. We see cost per lead and decide together.”
    Head of marketingReal estate agency · Leipzig
  • 46%open rate
    “Our newsletter was dead. Now almost half of our subscribers open it, and every send brings reservations.”
    OwnerRestaurant · Dresden

07 / FAQ

Common questions about digital marketing.

No. Our price covers strategy, setup, creatives, management and reporting. You pay the ad budget directly to Google, Meta & co., through ad accounts owned by your company. Together we decide which budget makes sense for your goals.
Ad algorithms need data to learn your audience. Month one is for testing, month two shows first results, month three is for scaling. Stop after four weeks and you pay for the learning phase without taking home the results.
Yes. For an opening, a product launch or an event we're happy to set up a single campaign, price on request, depending on channels and duration.
No. After the audit we recommend the channels that make the most sense for your business model. A local business needs a different mix than an online shop or a B2B service provider.
No. We're based in Dresden but work with businesses across Germany, Europe and internationally, remotely, with regular calls and a shared dashboard.
Yes. We work with consent management, Google Consent Mode and data-minimal setups, and document which data is collected for what. That doesn't replace a legal review of your privacy policy, but we're happy to coordinate with your data protection officer.